Key Responsibilities
1. Search Engine Optimization (SEO)
Execute and manage on-site and off-site SEO strategies to improve organic traffic.
Use tools such as Google Analytics, Google Search Console, Meta Business Suite, and Shopify SEO apps.
Perform keyword research, backlink building, and SEO audits.
2. Social Media Management
Develop and manage a monthly content calendar across platforms (Instagram, Facebook, LinkedIn, etc.).
Coordinate and run ad campaigns (organic and paid), monitor metrics, and optimize campaigns for reach and ROI.
Increase brand visibility through engaging and relevant content.
3. Content Creation & Graphic Design
Design visually compelling graphics using tools like Canva, Photoshop, Illustrator, or other Adobe Suite tools.
Collaborate with the team to develop branding materials, banners, email creatives, and promotional graphics.
Edit short-form videos and reels for marketing campaigns.
4. Website & E-commerce Coordination
Optimize the Shopify-based website with updated content, meta tags, and SEO plugins.
Work with developers/designers to ensure optimal UI/UX and technical SEO.
Job Types: Full-time, Permanent
Pay: ?35,000.00 - ?40,000.00 per month
Work Location: In person
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