Job Description

3+ years of hands-on experience with Meta Ads Manager

Bonus If You Have

Experience working with affordable fashion/lifestyle brands UGC sourcing or coordination skills Basic design/video editing knowledge (Canva, CapCut, etc.) Knowledge of Shopify or WooCommerce

Responsibilities

Plan, launch, and manage full-funnel Meta ad campaigns (TOF, MOF, BOF) Develop creative briefs for UGC, reels, and product-focused ads Test multiple ad creatives, placements, and audience segments Optimize campaigns for ROAS, CPA, CTR, and CPM Set up and manage pixel tracking, custom events, and attribution Create weekly reports and share insights Coordinate with creative/design teams for new content Scale winning ad sets strategically (horizontal & vertical scaling) Proven results with D2C or eCommerce brands (preferably low AOV) Strong understanding of funnels, audience segmentation, and creative strategy Able to analyze metrics and take data-backed decisions Experience using tools like Google Analytics, Triple Whale, or UTM tracking Excellent attention to detail and communication Hands on experience of Shopify Store
Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Ability to commute/relocate:

Gautam Buddha Nagar, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Preferred)
Experience:

total work: 3 years (Preferred) Digital marketing: 3 years (Required)
Work Location: In person