Job Description

Job Summary:

We are seeking a highly motivated and analytical

Digital Marketing Manager

to manage and improve our website's organic search performance. The ideal candidate should have a deep understanding of

Search Engine Optimization (SEO)

practices, including on-page, off-page, and technical SEO, along with a passion for driving website traffic and enhancing online visibility across search engines. He/She should also be proficient in Good Adworks and Facebook Ads with Team handling.

Key Responsibilities:

Develop and execute digital marketing campaigns to promote legal services and practice areas. Manage the firm's website, SEO/SMO/SEM, and ensure content is optimized for visibility and engagement. Plan and manage social media presence (LinkedIn, X, Facebook, etc.) to strengthen brand awareness. Create and oversee email marketing campaigns, newsletters, and client communications. Collaborate with lawyers and partners to produce relevant, compliant content (blogs, case studies, client alerts). Manage online reputation, including client reviews and directory listings. Stay up to date with digital marketing trends, legal industry developments, and compliance requirements.
Qualifications & Skills:

Bachelor's degree in Marketing, Communications, or related field. 8-10 years of experience in digital marketing (experience in legal/professional services preferred). Strong knowledge of SEO, Google Ads, social media marketing, SEO/SMO, Google Ads/Facebook Ads and content strategy. Excellent writing and communication skills. Ability to manage multiple projects /Team and meet deadlines. Familiarity with legal marketing ethics and regulations is a plus.

Key Attributes:

Strategic thinker with strong analytical skills. Detail-oriented, creative, and proactive.

Professional demeanor and understanding of legal industry sensitivities.

Execute effective

SEO strategies

to increase organic website traffic and improve search engine rankings. Conduct detailed

keyword research

and competitor analysis to identify content opportunities. Perform

on-page optimization

, including meta tags, header tags, internal linking, image optimization, and content optimization. Manage

off-page SEO activities

such as link building, guest posting, directory submissions, and outreach campaigns. Monitor and analyse website performance using tools like

Google Analytics, Google Search Console etc

. Collaborate with the content and web development teams to implement SEO best practices. Track, report, and analyse website analytics, keyword rankings, and ROI of SEO efforts. Stay updated with the latest

SEO trends, Google algorithm updates, and industry best practices

. Optimize local SEO (Google My Business, local listings) to improve local search visibility. Support digital marketing campaigns (PPC, social media, content marketing) with SEO insights.
Contact Sanjay Robinson - 9999570297

Job Types: Full-time, Permanent

Pay: ?30,000.00 - ?50,000.00 per month

Work Location: In person