to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate will have a proven track record of managing marketing strategies that drive measurable results and business growth.
Key Responsibilities:
Develop and execute digital marketing strategies to achieve business objectives.
Plan and manage all digital marketing campaigns, including SEO, SEM, email marketing, social media, and display advertising.
Lead website and landing page optimization initiatives to improve user experience and conversion rates.
Manage and analyze performance across digital platforms (Google Ads, Meta, LinkedIn, YouTube, etc.) to maximize ROI.
Oversee content strategy for digital channels including blogs, social media, and newsletters.
Conduct keyword research, competitive analysis, and audience targeting.
Collaborate with the design and content teams to create engaging and brand-aligned digital assets.
Monitor, analyze, and report on campaign performance metrics and KPIs.
Stay updated with digital marketing trends, technologies, and algorithm changes to ensure best practices.
Manage marketing budgets and allocate resources efficiently.
Key Skills & Competencies:
Strong understanding of
SEO, SEM, Google Analytics, Google Ads, Meta Ads Manager,
and other digital tools.
Proficiency in using
social media management tools
(Hootsuite, Buffer, etc.).
Excellent analytical, problem-solving, and project management skills.
Strong creative thinking and communication skills.
Ability to work cross-functionally and manage multiple projects simultaneously.
Qualifications:
Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
Minimum
5 years of hands-on experience
in digital marketing.
Certification in Google Ads / Analytics / SEO / Meta Ads will be an added advantage.
Job Types: Full-time, Permanent
Pay: ?30,000.00 - ?55,000.00 per month
Work Location: In person
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