Digital Marketing Manager / Digital Marketing Specialist
Location:
Bhopal
Job Type:
[Full-Time]
Experience Level:
[5 Years Plus]
CTC :- 420000 per annum
About the Role:
We are seeking a results-driven and creative
Digital Marketing professional
to join our team. You will be responsible for planning, executing, and optimizing our digital marketing campaigns across various online channels. The ideal candidate has a strong grasp of current marketing tools, strategies, and best practices.
Key Responsibilities:
Plan and execute digital marketing strategies including SEO/SEM, email, social media, and display advertising campaigns
Manage and grow the company's presence on social media platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, YouTube)
Perform ongoing keyword research and optimize content for SEO
Analyze and report on the performance of digital marketing campaigns using tools like Google Analytics, Google Ads, and Meta Ads Manager
Create and manage content for digital campaigns, including website content, blogs, and promotional material
Collaborate with internal teams (content, design, sales) to create integrated marketing strategies
Monitor competitors, market trends, and industry developments
Stay up to date with the latest digital marketing trends and tools
Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field (preferred)
Proven experience in digital marketing or a similar role
Hands-on experience with SEO/SEM, Google Ads, Facebook/Instagram Ads, email marketing, and social media management
Knowledge of marketing automation tools (e.g., HubSpot, Mailchimp, Zoho) is a plus
Strong analytical skills and data-driven thinking
Excellent written and verbal communication skills
Basic knowledge of HTML/CSS is a bonus
Nice to Have:
Certifications in Google Ads, Google Analytics, HubSpot, or Facebook Blueprint
Experience with tools like Canva, WordPress, Hootsuite, SEMrush, or Ahrefs
Creative mindset and design sense for working with content and graphic teams
Job Type: Full-time
Pay: ₹30,000.00 - ₹35,000.00 per month
Work Location: In person
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