The Digital Marketing Course is designed to help learners understand the fundamentals and advanced concepts of online marketing. This program covers all major areas including SEO, social media marketing, Google Ads, email marketing, content strategy, analytics, and branding. By the end of the course, participants will be equipped with the skills needed to create, manage, and optimize digital marketing campaigns effectively.
Course Objectives:
Understand the core concepts of digital marketing and online branding.
Learn how to plan and execute digital marketing strategies for various industries.
Master SEO (Search Engine Optimization) techniques to improve website visibility.
Gain expertise in social media marketing across platforms like Facebook, Instagram, LinkedIn, and YouTube.
Learn paid advertising strategies using Google Ads and Meta Ads.
Develop and implement effective email marketing campaigns.
Analyze digital marketing performance using Google Analytics and reporting tools
Build a personal or business brand presence online.
Course Modules:
1. Introduction to Digital Marketing
2. Website Planning & Creation
3. Search Engine Optimization (SEO)
4. Social Media Marketing (SMM)
5. Search Engine Marketing (SEM)
6. Content Marketing
7. Email Marketing
8. Analytics & Reporting
9. Digital Marketing Strategy & Case Studies
Certification:
Participants will receive a Digital Marketing Certificate upon successful completion of the course and final project.
Career Opportunities:
Digital Marketing Executive
SEO Specialist
Social Media Manager
Google Ads Expert
Content Marketer
Brand Strategist
Job Type: Internship
Work Location: In person
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