TechCapita Technology is a leading IT company based in Kolkata, specializing in web and app development, digital marketing, and innovative software solutions. Our mission is to empower businesses through technology, providing high-quality, customized services that drive business success.
Job Overview
We are looking for a motivated and enthusiastic Digital Marketing Intern to join our dynamic team. This internship is an excellent opportunity for individuals looking to gain hands-on experience in digital marketing while working on real-world projects. The ideal candidate should have a passion for marketing, a creative mindset, and a desire to learn and grow in a fast-paced environment.
Key Responsibilities
Content Creation:
Assist in creating engaging and relevant content for social media, blogs, websites, and email campaigns.
Social Media Management:
Help manage and grow our social media presence by scheduling posts, interacting with followers, and analyzing performance metrics.
SEO Optimization:
Support SEO initiatives by conducting keyword research, optimizing website content, and tracking website performance.
Email Marketing:
Assist in designing and executing email marketing campaigns, including creating newsletters and managing subscriber lists.
Market Research:
Conduct research on industry trends, competitor analysis, and audience insights to inform marketing strategies.
Performance Analysis:
Monitor and report on the effectiveness of marketing campaigns using tools like Google Analytics and social media analytics.
Collaboration:
Work closely with the marketing team to brainstorm and implement new marketing ideas and strategies.
Requirements
Education:
Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
Skills:
Basic understanding of digital marketing principles.
Familiarity with social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.).
Strong written and verbal communication skills.
Creative thinking and problem-solving abilities.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Knowledge of digital marketing tools (Google Analytics, SEO tools, etc.) is a plus.
Attributes:
Eager to learn and adapt to new challenges.
Detail-oriented and organized.
Ability to work independently and as part of a team.
Positive attitude and proactive approach.
What We Offer
Hands-On Experience:
Gain practical experience in various aspects of digital marketing.
Mentorship:
Receive guidance and mentorship from experienced professionals in the field.
Networking:
Build connections with industry professionals and expand your professional network.
Growth Opportunities:
Potential for future full-time employment based on performance.
Join TechCapita Technology and be a part of our journey to empower businesses through technology.