Job Description

: Digital Marketer (SEO, Social Media & CMS Specialist)

Position: Digital Marketer
Experience: 0.5 - 2 years
Employment Type: Full-time
Location: On-Site - Indore

Overview

We are looking for a proactive and detail-driven Digital Marketer who can manage a wide range of online marketing activities including SEO, social media management, basic graphic design, and content optimisation. The ideal candidate has hands-on experience working with CMS platforms (WordPress, Shopify, Wix), understands digital growth fundamentals, and can support both internal and client-facing marketing operations.

This role replaces a multi-skilled marketing function and requires someone who can adapt quickly, manage multiple platforms, and execute consistently.

Key Responsibilities

1. SEO & Website Optimisation (On-Page + CMS Management)

Implement meta titles, descriptions, header structures, schema markup, image alt text and internal linking. Fix on-page issues such as missing metadata, duplicate content, indexing errors, broken links, redirect issues, and Core Web Vitals concerns. Manage and update websites on: WordPress (themes, plugins, page builders, SEO tools) Shopify (products, collections, navigation, basic Liquid edits preferred) Wix (SEO panel, site structure, page updates) Upload and optimize blogs, landing pages, and media assets.
2. Social Media Management

Plan, schedule, and publish content across platforms such as Instagram, Facebook, LinkedIn, X, TikTok. Write captions, research hashtags, and maintain a consistent brand voice. Manage engagement, respond to comments/messages, and execute basic community building. Make small edits to static posts, carousels, short captions, and platform-specific content variations. Monitor analytics and recommend improvements for reach, engagement, and conversions.
3. Basic Graphic Design & Creative Support

Guide designers to design social media creatives, banners, and promotional graphics. Make small edits to said graphics using: Canva (must) Photoshop/Illustrator (bonus) Create visually consistent content based on brand style guides. Support marketing campaigns with required visual assets.
4. Digital Marketing Activities (General Growth Support)

(Included based on your prior work across conversations)

Keyword research, competitor analysis, SERP analysis. Creating content briefs for blogs, landing pages, and social content. Conducting website audits using Screaming Frog, SEMrush, Ahrefs data. Assisting with email marketing setups (including HTML email audits). Monitoring listings, Google Business Profile updates, and review management. Supporting brand-specific projects and client industry research.
5. Reporting & Analytics

Use Google Search Console, Google Analytics, and SEO plugins to track performance. Prepare weekly and monthly reports with insights, issues, and recommended improvements. Maintain spreadsheets and project trackers accurately.
6. Coordination & Workflow Management

Collaborate with senior strategists and designers. Execute tasks independently while maintaining quality and consistency. Manage deadlines across multiple clients/projects.

Required Skills

Solid understanding of on-page SEO fundamentals. Experience with WordPress, Shopify, and Wix. Social media management experience (Instagram, LinkedIn, Facebook, X, TikTok). Basic graphic design skills (Canva required). Strong written communication and attention to detail. Ability to manage metadata, blogs, URLs, internal linking, and indexing issues. Understanding of sitemaps, robots.txt, and basic technical SEO elements. Familiarity with SEO tools such as Yoast, RankMath, Screaming Frog, SEMrush/Ahrefs.

Nice-to-Have Skills

Basic HTML/CSS for minor fixes. Experience with Elementor, Divi, WPBakery, Shopify customizations. Understanding of Core Web Vitals and site speed optimization. Ability to analyze competitors, run keyword research, and prepare content outlines. Ability to identify technical SEO issues and communicate them clearly.

Who We're Looking For

A motivated and fast-learning digital marketer who enjoys SEO, content creation, social media, and overall digital growth. You should be comfortable switching between platforms, solving problems, and managing diverse tasks. This role offers mentorship and a direct growth path into a more advanced SEO or marketing strategist position.

Job Types: Full-time, Internship
Contract length: 6 months

Pay: ₹8,000.00 - ₹15,000.00 per month

Work Location: In person