Job Description

Digital Marketing Intern

About ProductNova:

ProductNova is a fast-growing product development startup. We are a team of Product and Business

Growth Experts enabling organizations in building new Product Portfolios, Transforming into Product

organizations, Identify business opportunities, Innovate and Scale Businesses.

For early-stage organizations and startups, we shape ideas into products, identify the right customer

base and product market fit, define the product, provide marketing and sales enablement, plan the

GTM, launch, iterate and scale.

For established organizations, we transform them into product organizations, identify business &

product areas to scale and help revamp the products across new regions and customer segments.

We enable innovation, build new product portfolios and help grow the businesses exponentially.

The Role:

As a Digital Marketing Intern at ProductNova, you will play a pivotal role in shaping and executing

comprehensive digital marketing strategies to drive product and business growth. You will be

responsible for driving marketing campaigns across channels and growing our businesses.

Key Responsibilities:

B2B SaaS Marketing Expertise: Lead generation, SEO, PPC, CRM tools, ABM, and

data-driven campaigns. Excellence in aligning sales strategies, customer journey mapping,

and delivering measurable growth through innovative marketing.

Digital Marketing Strategy: Formulate and execute robust digital marketing strategies aligned with

ProductNova, our partner objectives and overall business goals. Tweak and optimize existing

strategies to grow revenue 2X.

Collaboration: Inspire a team of digital marketing professionals, providing guidance, mentorship, and

foster a collaborative work environment.

Campaign Management: Oversee the end-to-end management of digital marketing campaigns,

ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to

continuously refine and enhance campaign performance.

Channel Expertise: Demonstrate expertise across various digital marketing channels, including but not

limited to Meta, Google, SEO, SEM, social media, Email marketing, and Content marketing. Identify

new and emerging channels to explore and incorporate into the overall marketing mix.

Lead Generation: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients

for their respective products and services across channels.

Analytics and Reporting: Implement robust analytics frameworks to measure and analyze the

performance of digital marketing campaigns.

Stay Abreast of Industry Trends: Keep abreast of industry trends, emerging technologies, and

competitor activities to identify opportunities and challenges in the market.

Partner Collaboration: Build and maintain strong relationships with partners/clients, acting as the

primary point of contact for digital marketing initiatives. Collaborate with partners to understand their

business objectives and tailor strategies accordingly

.

Qualifications:

? Master's degree in Marketing, Business, or a related field; Bachelors degree in Software is

preferred.

? Strong leadership skills with the ability to motivate a high-performing team. ? In-depth knowledge

of digital marketing channels, tools, and analytics platforms. ? Exceptional analytical and

problem-solving abilities.

? Excellent communication and interpersonal skills.

If you are a results-driven digital marketing professional with a passion for driving business growth,

we invite you to join our dynamic team at ProductNova. Send you applications to

careers@productnova.in

Job Type: Full-time

Pay: ?8,086.00 - ?24,273.13 per month

Schedule:

Day shift
Application Question(s):

What are the B2B SaaS Digital Marketing tools you are familiar with? What is the maximum monthly budget that you have handled? Pls specify your current CTC with break up of Basic pay and Variable or allowance component. What is the notice period in your current company in days? This job is based out of BTM 4th Stage Bangalore. This is a 100% onsite job. Will that work out for you?
Work Location: In person