Job Description

Key Responsibilities:

Plan, execute, and optimize

Google Ads campaigns

(Search, Display, Video, Remarketing) to generate qualified leads. Manage

social media marketing

(Facebook, Instagram, LinkedIn, YouTube) including paid campaigns and organic growth strategies. Conduct keyword research, competitor analysis, and audience targeting for better campaign performance. Develop and implement

conversion tracking, A/B testing, and performance analysis

to maximize ROI. Create engaging content ideas for ads, posts, and reels in collaboration with the creative team. Monitor daily campaign performance, analyze data, and prepare

weekly/monthly reports

. Work closely with sales & academic teams to align marketing strategies with business objectives. Stay updated with the latest digital marketing trends, tools, and Google algorithm changes.
Requirements:

Proven work experience (2-5 years) in

Google Ads and Social Media Marketing

. Strong understanding of

PPC, SEO basics, remarketing, and funnel optimization

. Hands-on experience with tools like

Google Analytics, Google Tag Manager, Meta Business Suite, and LinkedIn Ads Manager

. Ability to design campaign strategies to achieve lead generation targets. Excellent analytical skills, attention to detail, and creative thinking. Strong communication skills and ability to work in a fast-paced environment. Certification in

Google Ads / Meta Ads

will be an added advantage.
Job Types: Full-time, Permanent

Pay: ?8,086.00 - ?30,977.95 per month

Benefits:

Cell phone reimbursement
Work Location: In person