Digital Marketing Specialist Summary: Plan, execute, and optimize digital marketing campaigns across various channels to drive brand awareness, lead generation, and customer acquisition. Key Responsibilities Campaign Management: Develop and manage PPC campaigns (Google Ads, social media) and SEO strategies. Content & Social: Plan and create engaging content (web, social media, email) and manage social media channels. Email Marketing: Design and execute targeted email marketing campaigns and maintain lead funnels. Analytics: Track, analyze, and report on campaign performance using tools like Google Analytics. Optimization: Identify trends and insights to optimize spend and performance based on data. Required Skills & Qualifications Proven experience managing SEO, PPC, and SMM campaigns. Proficiency with Google Analytics and Google Ads. Strong understanding of content marketing and email marketing platforms. Excellent data analysis and reporting skills. Familiarity with current digital marketing tools and best practices.
Job Types: Full-time, Permanent
Benefits:
Health insurance
Provident Fund
Work Location: In person
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