Realty Smartz Private Limited, a dynamic and growing real estate firm, certified as a
Great Place to Work
, is seeking a highly experienced and innovative
Digital Marketing Head
. The ideal candidate must have a proven track record in
real estate digital marketing
and a strong understanding of the online property buyer's journey.
Key Responsibilities:
Strategize, plan, and execute
360 digital marketing campaigns
for commercial and residential real estate projects
Lead performance marketing across platforms - Google Ads, Facebook Ads, Instagram, LinkedIn, etc.
Manage SEO/SEM, email marketing, content strategy, and lead generation campaigns
Coordinate with creative, content, and tech teams to align messaging and visual identity
Track KPIs and ROI for all digital activities and campaigns
Build and manage automation tools for CRM and nurturing sales leads
Monitor digital trends in the real estate industry and adapt strategies accordingly
Collaborate with the sales team to convert leads into opportunities
Manage digital media budgets efficiently with a focus on high-quality lead generation
Report weekly and monthly campaign performance to senior management
Key Requirements:
Minimum
5+ years of experience
in
digital marketing specifically in the real estate industry
Deep understanding of
real estate lead funnels, buyer behavior
, and
property-specific digital trends
Strong command of Google Ads, Meta Ads Manager, SEO tools, analytics dashboards, and CRM tools
Excellent leadership, analytical, and project management skills
Creative thinker with the ability to align digital efforts with business objectives
Should be
available to join immediately
What We Offer:
Competitive Salary + Performance Bonuses
Opportunity to lead a digital-first growth strategy in real estate
A collaborative work culture certified as a