Diploma in Digital Marketing or Bachelor's degree in Marketing
Experience:
Minimum 3 year
Working Days :
Monday - Saturday
Location : Ernakulam
Skills Required :
Strong Knowledge of Digital Marketing:
In-depth understanding of key digital marketing strategies, including SEO, SEM, content marketing, email marketing, and social media marketing.
Expertise in AI Tools for Marketing:
Proven experience with AI-driven marketing tools for automation, optimization, and analytics (e.g.,
Google AI
,
HubSpot AI
,
Persado
,
Hootsuite Insights
,
AI for Ads targeting
).
Hands-on Experience with Paid Campaigns:
Expertise in managing paid ad campaigns on platforms like
Google Ads
,
Facebook
,
Instagram
,
LinkedIn
, and
YouTube
, using both traditional strategies and AI-enhanced techniques like
Smart Bidding
and
Automated Campaigns
.
Understanding of Analytics and Reporting:
Proficient in using AI tools for data analysis and performance tracking (e.g.,
Google Analytics
,
Adobe Analytics
,
Hotjar
), with the ability to interpret data and present actionable insights.
Up-to-Date with Industry Trends:
Keeping current with the latest developments in digital marketing, AI technologies, and industry trends to ensure students are trained in the most relevant and cutting-edge strategies.
Training & Presentation Skills:
Strong communication skills with the ability to present complex digital marketing concepts in a clear, engaging, and effective manner. Previous teaching or training experience is a plus.
SEO and Content Marketing Expertise:
Deep understanding of SEO best practices, content creation, and optimization tools (e.g.,
Ahrefs
,
SEMrush
,
Yoast SEO
), and AI-powered content generation tools (e.g.,
Frase
,
Copy.ai
).
Social Media Strategy & Management:
Expertise in developing social media strategies, content calendars, and managing social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube), leveraging tools like
Buffer
,
Sprout Social
, and
SocialBee
.
Experience with Automation Tools:
Knowledge of marketing automation platforms like
HubSpot
,
Mailchimp
, or
Marketo
, including AI-powered email segmentation and campaign automation.
AI in Personalization and Customer Journey Mapping:
Ability to teach how AI can enhance customer segmentation, personalization, and optimizing the user journey with tools like
Salesforce Einstein
and
Dynamic Yield
.
Team Collaboration & Leadership:
Ability to collaborate with other team members, mentor junior staff, and lead training sessions for both students and colleagues.
Adaptability to New Technologies:
Comfort with rapidly evolving marketing technologies and tools, particularly AI-based platforms that are revolutionizing digital marketing practices.
For more information connect our HR now
https://api.whatsapp.com/send?phone=919895714894
Call :
+919895714894
Job Types: Full-time, Permanent
Pay: ?20,000.00 - ?30,000.00 per month
Benefits:
Cell phone reimbursement
Internet reimbursement
Leave encashment
Education:
Bachelor's (Preferred)
Experience:
Digital marketing Faculty : 1 year (Preferred)
* Digital marketing: 1 year (Required)
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