Job Description

Digital Marketing Expert:

Key Roles & Responsibilities:

1. Strategy Development:

Plan and execute digital marketing campaigns across channels like search engines, social media, email, and websites.

Develop marketing strategies based on business goals, target audience and digital trends.

Conduct market and competitior research to identify opportunities and threats.

2. Search Engine Optimization (SEO):

Improve website rankings on search engines through on-page and off-page SEO techniques.

Conduct keyword research and analysis.

Monitor and optimize website structure, content, and metadata for better visibility.

3. Search Engine Marketing (SEM)/PPC

Manage Google Ads and other paid advertising campaigns.

Optimize ad performance through A/B Testing, bid management, and audience targeting.

Analyze ROI and adjust budgets or strategies accordingly.

4. Social Media Marketing

Create and manage content on platforms like Facebook, Instagram, LinkedIn, X (Twitter), YouTube, etc.

Plan and execute paid social campaigns.

Engage with followers, respond to queries, and grow online communities.

5. Content Marketing

Develop and distribute high-quality content such as blogs, videos, infographics, and case studies.

Ensure content aligns with SEO goals and brand voice.

Collaborate with writers, designers, and other content creators.

6. Email Marketing

Design and manage email marketing campaigns including newsletters, promotions, and automated sequences.

Maintain email lists, segment audiences, and track open/click-through rates.

7. Analytics and Reporting

Use tools like Google Analytics, Google Search Console, SEMrush, etc. to measure performance.

Prepare regular reports on traffic, conversions, engagement, and ROI.

Make data-driven decisions to optimize campaigns.

8. Website Management

Collaborate with developers or manage CMS Platforms like WordPress or Shopify

Ensure the website is user-friendly, mobile-optimized, and fast-loading.

Implement tracking codes, conversion pixels, and landing page optimization.

9. Marketing Automation & CRM

Set up and manage automation tools like HubSpot, Mailchip, arketo, etc.

Align digital efforts with Customer relationship management (CRM) systems.

10. Stay Updated

Keep Up with the latest digital marketing trends, tools, algorithms and best practices.

Attend webinars, conferences, and courses for continuous learning.

Key Skills Required:

SEO & SEM Expertise

Strong copywriting and communication skills

Data analysis and interpretation

Familiarity with tools like Google Analytics, Ads Manager, SEMrush, Ahrefs, etc.

Proficiency in Social Media and Content Platforms

Creative thinking and Problem-Solving Abilities.

Note: Please share and apply with the resumes along with D.O.B.

For more information Please call Zaheera @ 7997994333.

Mail to office1@poultryindia.co.in

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

Health insurance Paid sick time
Schedule:

Day shift Morning shift
Work Location: In person