across Search, Display, Video, and App networks.
Conduct
keyword research
, competitor analysis, and identify targeting opportunities.
Optimize campaigns for
CPC, CTR, conversions, and quality score
.
Prepare and manage
ad copies
, landing page alignment, and A/B testing.
Monitor campaign performance and create
daily/weekly/monthly reports
.
Track conversions using
Google Analytics, Tag Manager
, and other tracking tools.
Manage budgets and ensure campaigns deliver within the allocated spend.
Stay updated with the latest
Google Ads trends, tools, and best practices
.
Collaborate with design, content, and sales teams for integrated marketing strategies.
Identify growth opportunities and recommend improvements to increase campaign performance.
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Required Skills & Qualifications
Bachelor's degree in Marketing, Business, or a related field.
2-4 years of experience
managing Google Ads campaigns (Search, Display, Video, etc.).
Strong understanding of
Google Ads Manager, Google Analytics, and Tag Manager
.
Good analytical and reporting skills.
Ability to work with tight deadlines and manage multiple campaigns.
Excellent communication and problem-solving skills.
Job Types: Full-time, Permanent
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
Health insurance
Provident Fund
Work Location: In person
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