Job Description

Job Overview

We are seeking a highly motivated and results-driven Digital Marketing Executive to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, a creative mindset, and a proven track record of developing and executing effective digital marketing strategies. The Digital Marketing Executive will play a crucial role in enhancing our online presence, driving traffic to our websites, and generating leads for our business.

Key Responsibilities

- Digital Strategy: Develop, implement, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.

- Content Creation: Collaborate with the content team to create engaging and high-quality content for websites, blogs, social media, and email campaigns.

- SEO/SEM: Optimize website content and structure for search engines (SEO) and manage paid search campaigns (SEM) to increase website visibility and drive traffic.

- Social Media Management: Manage and grow our social media presence on platforms such as Facebook, Twitter, LinkedIn, Instagram, and YouTube.

- Email Marketing: Develop and execute email marketing campaigns, including newsletters, promotional emails, and automated email sequences.

- Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using tools such as Google Analytics, and provide regular reports on key metrics.

- Lead Generation: Develop strategies to generate leads and drive conversions through various digital channels.

- Brand Awareness: Enhance brand awareness within the digital space and drive website traffic through various digital marketing initiatives.

- Stay Updated:Keep up-to-date with the latest trends and best practices in digital marketing and incorporate them into our strategies.

Skills:

- Strong understanding of digital marketing concepts and best practices.

- Proficiency in marketing automation and blogging software features.

- Experience with B2C social media, Google Adwords, and email campaigns and SEO/SEM.

- Working knowledge of ad serving tools (e.g., DART, Atlas).

- Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).

- Skills in designing software (Adobe Creative Suite) and content management systems (CMS).

- Strong analytical skills and data-driven thinking.

- Excellent communication and interpersonal skills.

- Ability to work independently and manage multiple projects simultaneously.

Personal Attributes

- Creative thinker with a data-driven approach.

- Strong problem-solving skills.

- High attention to detail and strong organizational skills.

- Ability to work in a fast-paced environment and meet deadlines.

Benefits

- Competitive salary and benefits package.

- Opportunity to work with a dynamic and collaborative team.

- Professional development and career growth opportunities.

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If you are passionate about digital marketing and looking to make a significant impact, we would love to hear from you. Apply now to join our team at Brand Tech

Job Types: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹15,000.00 per month

Experience:

total work: 1 year (Preferred)
Work Location: In person