Job Description

Key Responsibilities:

Plan and execute digital marketing campaigns across

Google Ads, Meta, and other social media platforms

. Manage and optimize

paid ad performance

to ensure maximum ROI. Coordinate with the

design and content teams

to develop engaging creatives and ad copies. Handle

SEO and SEM activities

, including keyword research, on-page and off-page optimization. Track, analyze, and report campaign performance using

Google Analytics, Meta Ads Manager, and other tools

. Execute

email marketing

and remarketing campaigns. Manage

social media pages

- scheduling, engagement, and content consistency. Support in influencer collaborations and content planning. Stay updated with

digital trends, algorithms, and competitor strategies

.

Key Skills Required:

Hands-on experience with

Google Ads, Meta Ads Manager, and SEO tools

(Google Search Console, Ahrefs, SEMrush). Knowledge of

performance marketing metrics

(CPC, CPA, ROAS, CTR). Strong analytical and reporting skills. Excellent communication and coordination abilities. Creative mindset with attention to detail.
Job Type: Full-time

Pay: ?25,000.00 - ?30,000.00 per month

Ability to commute/relocate:

Chowringhee, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):

What was your last drawn salary? How soon can you join? Have you ever worked on creating strategies for digital marketing campaigns? We are paying a 30k max for this profile are you comfortable with the same?
Experience:

Digital marketing: 5 years (Preferred)
Language:

English (Preferred)
Work Location: In person