Digital Marketing Executive

Year    WB, IN, India

Job Description

Digital Marketing Executive Duties and Responsibilities :



Manage end-to-end execution of digital marketing campaigns

across platforms like Google Ads, Meta, LinkedIn, and email.

Coordinate SEO initiatives

, including keyword research, content optimization, and performance audits.

Analyze campaign results

using tools like Google Analytics, Meta Business Suite, and HubSpot.

Collaborate with the content and design teams

to produce compelling marketing creatives and copy.

Implement A/B tests

on landing pages, email subject lines, and ad creatives to improve conversions.

Monitor website traffic, lead generation metrics, and engagement rates

, adjusting strategies accordingly.

Stay current with digital trends

, marketing technologies, and platform algorithm changes.

Objective of the Digital Marketing Executive Role



Translate campaign briefs into high-performing digital activities. Use data to continuously improve content, targeting, and messaging strategies. Bridge tactical implementation with strategic marketing goals. Build brand equity through consistent and compelling digital storytelling.

Qualification and Skill Requirements



Male/Female with Bachelor's degree in Marketing, Communications, or related field

1-3 years of experience

in digital marketing roles, preferably in B2B or fast-paced B2C environments.

Familiarity with marketing tools and platforms

including Google Ads, Meta Ads Manager, Google Analytics, SEMrush, or Mailchimp.

Basic knowledge of SEO principles

, on-page and off-page optimization, and keyword strategies.

Strong communication and project management skills

to coordinate with multiple teams.

Analytical mindset with data fluency

to read dashboards, build reports, and derive insights.

Understanding of content strategy, branding, and buyer journeys

.

Perks and Benefits of the Digital Marketing Executive Role



Performance-based bonuses

Hybrid work structure

Mentorship from senior marketing strategists

Opportunities for cross-functional collaboration

in branding, content, or product marketing.
Job Type: Full-time

Pay: ?9,850.00 - ?12,250.00 per month

Benefits:

Cell phone reimbursement
Schedule:

Day shift Morning shift
Work Location: In person

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Job Detail

  • Job Id
    JD3874258
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year