Digital Marketing Executive Duties and Responsibilities :
Manage end-to-end execution of digital marketing campaigns
across platforms like Google Ads, Meta, LinkedIn, and email.
Coordinate SEO initiatives
, including keyword research, content optimization, and performance audits.
Analyze campaign results
using tools like Google Analytics, Meta Business Suite, and HubSpot.
Collaborate with the content and design teams
to produce compelling marketing creatives and copy.
Implement A/B tests
on landing pages, email subject lines, and ad creatives to improve conversions.
Monitor website traffic, lead generation metrics, and engagement rates
, adjusting strategies accordingly.
Stay current with digital trends
, marketing technologies, and platform algorithm changes.
Objective of the Digital Marketing Executive Role
Translate campaign briefs into high-performing digital activities.
Use data to continuously improve content, targeting, and messaging strategies.
Bridge tactical implementation with strategic marketing goals.
Build brand equity through consistent and compelling digital storytelling.
Qualification and Skill Requirements
Male/Female with Bachelor's degree in Marketing, Communications, or related field
1-3 years of experience
in digital marketing roles, preferably in B2B or fast-paced B2C environments.
Familiarity with marketing tools and platforms
including Google Ads, Meta Ads Manager, Google Analytics, SEMrush, or Mailchimp.
Basic knowledge of SEO principles
, on-page and off-page optimization, and keyword strategies.
Strong communication and project management skills
to coordinate with multiple teams.
Analytical mindset with data fluency
to read dashboards, build reports, and derive insights.
Understanding of content strategy, branding, and buyer journeys
.
Perks and Benefits of the Digital Marketing Executive Role
Performance-based bonuses
Hybrid work structure
Mentorship from senior marketing strategists
Opportunities for cross-functional collaboration
in branding, content, or product marketing.
Job Type: Full-time
Pay: ?9,850.00 - ?12,250.00 per month
Benefits:
Cell phone reimbursement
Schedule:
Day shift
Morning shift
Work Location: In person
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