to plan, execute, and optimize digital marketing campaigns. The ideal candidate should be performance-driven, creative, and familiar with lead generation and brand-building strategies across digital platforms.
Key Responsibilities:
Plan and execute
digital marketing campaigns
across Google Ads, Facebook/Instagram Ads, and other platforms
Manage
social media accounts
(Facebook, Instagram, LinkedIn) and create engaging content
Generate and optimize
leads through paid and organic campaigns
Monitor, analyze, and report campaign performance using tools like
Google Analytics & Meta Ads Manager
Perform
keyword research
and basic
SEO/SEM activities
Coordinate with design and content teams for creatives and ad copies
Manage
landing pages
and improve conversion rates
Stay updated with the latest
digital marketing trends and best practices
Required Skills & Qualifications:
Bachelor's degree in Marketing, Business, or related field
1-2 years of experience
in digital marketing or performance marketing
Hands-on experience with
Google Ads, Meta Ads (Facebook & Instagram)
Basic knowledge of
SEO, SMO, email marketing
, and content marketing
Good understanding of
lead generation and conversion tracking
Strong communication and analytical skills
Experience with tools like