Job Description

Wisdom college for creativity & design is a leading institution specializing in design education, with courses in fashion design, Interior design, Graphic & animation, Web development. We are dedicated to nurturing creative talent and providing industry-relevant education with a strong focus on practical skills.

Job Summary-

We are seeking a result oriented & creative

Digital Marketing Executive

lead our online presence and marketing efforts. The ideal candidate will be a strategic thinker with hands-on experience in managing end-to-end digital campaigns. This role is crucial for driving student admissions, enhancing our brand reputation, and engaging with our target audience of prospective students, parents, and industry partners.

Responsibilities-

Handle Digital promotions of courses for creating awareness & lead generation. Plan, execute, and manage performance-driven ad campaigns across

Meta Ads (Facebook, Instagram)

and

Google Ads (Search, Display, Shopping)

. Develop and implement digital marketing strategies to meet

sales and conversion goals

. Monitor, evaluate, and

assess campaign performance

using tools such as Google Analytics, Meta Business Manager, etc. Analyze customer behavior and journey to refine targeting and messaging. Conduct

A/B testing

to improve campaign effectiveness. Track KPIs and prepare regular performance reports with insights and action points. Optimize budget allocation across channels for maximum ROI. Stay updated with the latest trends, tools, and best practices in digital marketing. Assist in Sales & Marketing activities. Proficiency in Microsoft Office applications including Excel.
Working experience on Photoshop/CorelDraw will be an added advantage.

Job Types: Full-time, Part-time

Pay: ?15,000.00 - ?20,000.00 per month

Work Location: In person