Digital Marketing Executive

Year    UP, IN, India

Job Description

Job Overview



We are seeking a passionate and creative

Digital Marketing Executive

to join our growing team. The ideal candidate will have hands-on experience in managing social media channels, generating leads, executing email campaigns, and implementing SEO practices. Candidates with prior experience in e-commerce and proficiency in using digital marketing tools will be preferred.

Key Responsibilities



Social Media Management

Handle and manage all social media channels for the brand. Create engaging and visually appealing posts and publish them regularly. Propose new content ideas and campaign strategies to increase reach, engagement, and followers.

Lead Generation & Branding

Generate qualified leads through LinkedIn and nurture them by creating awareness about the brand's products and services. Actively post in relevant LinkedIn and online groups to build visibility for products and services.

Email Marketing

Maintain and update email lists to ensure accuracy and high engagement. Create and send cold emails to potential customers, ensuring consistent follow-ups and coordination with leads.

Search Engine Optimization (SEO)

Implement on-page and off-page SEO strategies to increase organic visibility. Conduct keyword research, optimize website content, and track SEO performance. Stay updated with the latest SEO trends, Google algorithm updates, and best practices.

Campaigns & Analytics

Work on performance-based campaigns to generate leads and conversions. Use digital marketing tools (Google Analytics, SEMrush, Mailchimp, Canva, HubSpot, etc.) to track, measure, and optimize results. Provide monthly reports on social media performance, SEO growth, and lead generation.

Key Performance Indicators (KPIs)



Consistent posting and engagement across all social media channels. Growth in brand reach, followers, and engagement. Number of qualified leads generated through LinkedIn and cold emails. Regular and effective posting in online groups. Improved website ranking and traffic through SEO practices. Campaign performance reports with actionable insights.

Requirements



Bachelor's degree in any field, Communications, Business, or related field. 1-2 years of experience in digital marketing (E-commerce industry preferred). Hands-on experience in social media management, SEO, and email marketing. Strong knowledge of digital marketing tools and platforms (Google Analytics, Google Ads, Mailchimp, Canva, SEMrush, etc.). Excellent written and verbal communication skills. Ability to work independently as well as collaborate with the team. Creative mindset with strong problem-solving skills.
Job Type: Full-time

Pay: ₹11,234.49 - ₹38,855.50 per month

Benefits:

Health insurance Paid sick time Provident Fund
Education:

Diploma (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD4192253
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    UP, IN, India
  • Education
    Not mentioned
  • Experience
    Year