We are looking for Digital Marketing Executive for Hair and Skin care clinic.
Core Responsibilities:
Social Media Marketing
: Managing a brand's presence on social platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) to build engagement and increase visibility.
Search Engine Optimization (SEO)
: Optimizing website content to improve search engine rankings and drive organic traffic.
Pay-Per-Click (PPC) Advertising
: Running paid ad campaigns on search engines (e.g., Google Ads) or social media to drive targeted traffic to a website.
Email Marketing
: Creating and sending email campaigns to nurture leads, promote products, or inform customers about updates and offers.
Content Marketing
: Developing valuable content, such as blogs, articles, videos, and infographics, to attract and engage an audience.
Affiliate Marketing
: Working with partners to promote products or services in exchange for a commission based on sales or leads.
Influencer Marketing
: Collaborating with influencers to promote a product, service, or brand to their followers.
Analytics & Reporting
: Analyzing data and key metrics (e.g., website traffic, conversion rates, ROI) to assess the effectiveness of digital campaigns and adjust strategies accordingly.
Skills Needed:
Analytical skills
to interpret data and adjust strategies.
Creative thinking
for crafting compelling content and ads.
Technical knowledge
of tools and platforms (Google Analytics, WordPress, AdWords, SEO tools).
Communication skills
for writing content, interacting with clients, and managing social media.
Project management
to organize campaigns and ensure deadlines are met.
Tools Commonly Used:
Google Analytics
for tracking website performance.
SEO Tools
like SEMrush, Moz, Ahrefs for keyword research and website analysis.
Email marketing platforms
such as Mailchimp, HubSpot.
Social Media Management Tools
like Hootsuite, Buffer.
PPC management
platforms like Google Ads, Facebook Ads.
Job Type: Full-time
Pay: ₹15,000.00 - ₹40,000.00 per month
Benefits:
Paid time off
Experience:
total work: 1 year (Preferred)
Work Location: In person
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