Thatha Patti Elders Foundation is a trusted leader in elder care services, offering compassionate and professional home care, nursing, and wellness services throughout Tamil Nadu. Join our team and play a vital role in expanding our reach and impact through digital platforms.
Job Role:
We are seeking a
Digital Marketing Executive
with strong knowledge of digital platforms, campaign strategies, and online branding. The role demands creativity, analytical skills, and the ability to execute digital marketing plans that build awareness, engagement, and conversions.
Key Responsibilities:
Campaigns & Strategy:
Plan, execute, and monitor digital marketing campaigns (Google Ads, social media, email, etc.).
Social Media Management:
Manage official social media handles, increase engagement, and grow community presence.
Content & SEO:
Collaborate with the design/content team to create SEO-optimized blogs, visuals, and posts.Track performance, prepare reports, and optimize campaigns based on data insights.Ensure all online content aligns with the organization's brand voice and goals.
Qualifications:
Analytics & Reporting:
Brand Consistency:
Bachelor's degree in Marketing, Business, or related field.
Knowledge of SEO, SEM, Google Analytics, and social media marketing.
Experience in running paid campaigns and content marketing.
Strong communication and creative skills.
Preferred Skills:
Certification in Digital Marketing (Google, Meta, HubSpot, etc.).
Experience in healthcare or NGO campaigns.
Knowledge of Canva, Photoshop, or video editing tools.
Why Join Us?
Growth-oriented role in a mission-driven organization.
Free food and accommodation for stay-in candidates.
Supportive and collaborative work culture.
Opportunity to create a real social impact through your work.