Job Description

The Logistics Sector Skills Council (LSC)

is looking for a passionate and creative Digital Marketing Executive to join our team. In this role, you will be responsible for developing and implementing a comprehensive digital marketing strategy to raise awareness of the LSC's digital presence, e-learning programmes, and services to the logistics industry and community.

About LSC:

The Logistics Sector Skill Council (LSC) is a Section 8 company under the Ministry of Skill Development and Entrepreneurship. We aim to enhance skills, foster industry partnerships, and develop engaging educational content to transform the logistics ecosystem.

Responsibilities:

Develop and execute a digital marketing strategy that aligns with the LSC's overall marketing goals and objectives. Manage the LSC's social media presence across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) by creating engaging content, scheduling posts, and monitoring and responding to comments and messages. Create and manage marketing campaigns to promote LSC programs, events, and resources. Design and maintain engaging content for the LSC website, ensuring it is up-to-date and informative. Utilize search engine optimization (SEO) best practices to improve the LSC website's ranking in search engine results pages (SERPs). Generating Marketing reports on a daily/weekly/monthly basis. Must be able to run ads on Facebook, Instagram, and Google. Analyse website traffic and social media engagement metrics to measure the effectiveness of marketing campaigns and make adjustments as needed. Stay up to date on the latest digital marketing trends and technologies. Customer Relationship Management Capability to do basic graphic designing Have to visualize and ideate with the animation team for course creation and for creating posters/brochures/other marketing creatives. Assist with other marketing initiatives as needed.

Qualifications:

Bachelor's degree in marketing, communications, or a related field (preferred). 0-2 years of experience in digital marketing. Proven experience in social media marketing, Ads optimisation, and content creation. Strong understanding of SEO principles. Excellent analytical and problem-solving skills. Project Management skills. Excellent written and verbal communication skills. Ability to work independently and as part of a team. Experience with the logistics industry (a plus).
Why Join LSC?

Work with a dynamic and innovative team in the logistics sector. Be part of impactful projects, driving skill development across the nation. Collaborate in a growth-oriented and creative environment.
Job Types: Full-time, Permanent, Fresher, Internship, Freelance

Pay: From ?15,000.00 per month

Benefits:

Health insurance Life insurance Provident Fund
Work Location: In person