Job Description

Job Title: Digital Marketing Executive

Location:

Moti Nagar

Department:

Over Seas

Reporting To:

Ramesh Sir/ Niyati Mam

Employment Type:

Full-Time

Key Roles & Responsibilities

1. SEO Management

Implement effective on-page and off-page SEO strategies to drive organic traffic and enhance search engine rankings. Utilize tools like

Google Search Console

,

Google Analytics

, etc., to track and analyze performance. Optimize website content regularly for better visibility and user engagement. Stay updated with SEO trends and make data-driven adjustments to strategies.

2. Basic Design & Creative Support

Create engaging, brand-aligned graphics using tools like

Canva

for social media and digital campaigns. Assist in basic video editing (Reels, Shorts, etc.) to support visual storytelling. Collaborate with the content team to deliver aesthetically pleasing and consistent creatives across platforms.

3. Digital Marketing Campaign Execution

Plan, execute, and monitor digital marketing campaigns across

social media

,

email

, and

other digital platforms

. Assist in managing paid Ad campaigns and ensure timely delivery of marketing assets. Analyze campaign performance using digital analytics tools and provide actionable insights for optimization. Prepare regular performance reports to support data-driven decision-making.

4. Online Query Handling

Manage online queries using platforms like

WhatsApp Business

,

Instagram DMs

, and

chatbot systems

. Maintain professional communication tone and follow basic customer service etiquette. Document frequently asked questions and key insights to improve customer engagement and support resources.

5. Lead Generation & Business Development Support

Leverage digital platforms to generate quality leads and drive customer acquisition. Work closely with sales and marketing teams to align on conversion strategies and outreach. Identify and suggest new opportunities for brand visibility and market expansion.

Preferred Skills & Competencies

Exposure to

AI tools

for content creation, design, or marketing automation is a plus. Up-to-date with current

digital marketing trends

, tools, and platforms. Strong communication and collaboration skills. Ability to manage tasks independently, meet deadlines, and prioritize effectively. Proactive, analytical, and solution-oriented approach to work.
Job Types: Full-time, Permanent

Pay: ₹30,892.39 - ₹36,148.27 per month

Benefits:

Cell phone reimbursement Health insurance Provident Fund
Work Location: In person