to manage and optimize paid campaigns across the Google platform. The ideal candidate will be responsible for planning, executing, and measuring ad performance to maximize ROI and drive targeted traffic.
Key Responsibilities:
Plan and execute effective Google Ads campaigns (Search, Display, Shopping, and YouTube).
Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance.
Set up conversion tracking and monitor campaign KPIs such as CTR, CPC, CPA, and ROAS.
Optimize campaigns regularly for maximum effectiveness and budget utilization.
Analyze performance reports and provide actionable insights to improve results.
Collaborate with the design and content teams for ad creatives and landing pages.
Stay updated with the latest trends and updates in Google Ads and digital advertising.
Ensure compliance with Google's advertising policies and guidelines.
Requirements:
Bachelor's degree in Marketing, Business, or a related field.
1-3 years of hands-on experience managing Google Ads campaigns.
Google Ads certification is preferred.
Strong understanding of PPC metrics, bidding strategies, and audience targeting.
Proficiency in Google Ads, Google Analytics, Google Tag Manager, and related tools.
Strong analytical skills and attention to detail.
Good communication and reporting skills.
Preferred Skills:
Experience with remarketing and audience segmentation.
Basic knowledge of SEO and other digital marketing channels.
Familiarity with e-commerce or lead generation funnels.
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Schedule:
Day shift
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.