Job Description

Job Summary:

We are looking for a highly motivated and creative

Digital Marketing Executive

to join our team. The ideal candidate will be responsible for managing digital marketing campaigns, enhancing brand awareness, driving web traffic, and acquiring leads/customers across digital channels.

Key Responsibilities:

Plan and execute all digital marketing activities including SEO/SEM, email marketing, social media, and display advertising campaigns. Manage and optimize company website and landing pages for performance and user experience. Perform ongoing keyword discovery, expansion, and optimization for SEO and PPC. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on data analysis. Collaborate with internal teams to create landing pages and optimize the user experience. Brainstorm new and creative growth strategies through digital marketing. Manage and grow the company's presence on social media platforms including Facebook, Instagram, LinkedIn, Twitter, etc. Stay up to date with the latest digital marketing trends, tools, and best practices.

Requirements:

Bachelor's degree in Marketing, Communications, Business, or related field. 1-3 years of proven experience in digital marketing. Strong understanding of current digital marketing concepts, strategies, and best practices. Experience with performance marketing, SEO, PPC, email marketing, and social media. Hands-on experience with tools such as Google Analytics, Google Ads, Meta Ads Manager, etc. Excellent written and verbal communication skills. Analytical mindset and data-driven thinking. Ability to work independently and collaboratively in a fast-paced environment.

Preferred Qualifications:

Google Ads and Analytics certification. Knowledge of Designing is a plus.
Job Type: Full-time

Pay: ₹12,000.00 - ₹19,000.00 per month

Work Location: In person