Job Description

We are seeking a results-driven Digital Marketing Executive with a strong understanding of SEO strategies, both on-page and off-page. The ideal candidate will be responsible for optimizing website content, building quality backlinks, and improving overall search engine rankings and traffic.

Key Responsibilities:

? On-Page SEO:

Perform keyword research and mapping. Optimize meta tags (title, descriptions), header tags (H1, H2), and image alt text. Ensure proper internal linking and URL structure. Improve page speed and mobile responsiveness. Perform content audits and suggest improvements. Use tools like Google Search Console and Screaming Frog for site analysis.
? Off-Page SEO:

Build high-quality backlinks through guest posting, outreach, and other white-hat techniques. Develop and implement link-building strategies. Manage online directory submissions, classifieds, forums, and social bookmarking. Monitor backlinks and remove toxic links. Engage in blogger outreach and influencer collaboration.

Required Skills & Tools:

Strong understanding of SEO best practices (Google algorithm updates, SERP trends). Experience with tools like: Google Analytics & Google Search Console Ahrefs / SEMrush / Moz Screaming Frog, Ubersuggest, etc. Basic knowledge of HTML, CSS, and CMS platforms (e.g., WordPress). Good communication and content writing/editing skills.

Preferred Qualifications:

Bachelor's degree in Marketing, IT, or a related field. SEO certification (Google, HubSpot, etc.) is a plus. Understanding of other digital channels (Social Media, PPC, etc.) is an advantage.
Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?40,000.00 per month

Benefits:

Paid sick time Paid time off
Schedule:

Day shift Evening shift Monday to Friday Night shift Rotational shift
Work Location: In person