Job Description

Job description:

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will have a solid understanding of digital marketing strategies and techniques, with hands-on experience in SEO, SMM, PPC, GMB, and other digital marketing work. This role requires a candidate who is both creative and analytical, with strong personal and team coordination skills.

Key Responsibilities:

Search Engine Optimization (SEO):

Conduct keyword research, optimize website content, and implement link-building strategies to improve organic search rankings and drive traffic.

Social Media Marketing (SMM):

Develop and manage social media campaigns, create engaging content, and monitor social media channels to increase brand awareness and engagement.

Pay-Per-Click (PPC) Advertising:

Plan, execute, and optimize PPC campaigns on platforms like Google Ads, Bing Ads, and social media. Monitor and analyze campaign performance to maximize ROI.

Google My Business (GMB):

Manage and optimize GMB listings to improve local search visibility and drive foot traffic to physical locations.

Content Creation:

Collaborate with the content team to produce high-quality digital content, including blog posts, infographics, videos, and social media updates.

Analytics and Reporting:

Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, SEMrush, and social media insights.

Team Coordination:

Work closely with the marketing team, designers, developers, and other stakeholders to ensure cohesive execution of marketing strategies.

Skills and Qualifications:

Educational Background:

A degree in Marketing, Business, Communications, or a related field is preferred.

Experience:

Minimum of 1 year of experience in digital marketing.

Technical Skills:

Proficiency in SEO tools (e.g., Ahrefs, Moz, SEMrush). Experience with PPC platforms (e.g., Google Ads, Facebook Ads). Knowledge of social media management tools (e.g., Hootsuite, Buffer). Familiarity with GMB and local SEO techniques. Basic understanding of HTML/CSS and website analytics tools (e.g., Google Analytics).
Job Types: Full-time, Permanent

Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 1 year (Required) total work: 1 year (Required)
Work Location: In person

Job Type: Full-time

Pay: ?10,000.00 - ?15,000.00 per month

Benefits:

Flexible schedule
Work Location: In person