Job Description

We are seeking a creative and results-driven Digital Marketing Executive to manage and optimize our online marketing efforts. The ideal candidate will have experience in digital campaigns, SEO/SEM, social media, content marketing, and analytics to drive brand awareness and lead generation.

Key Responsibilities:

Develop, implement, and manage digital marketing campaigns across various channels (social media, email, search engines, display ads). Monitor and optimize campaigns to achieve KPIs, including traffic, engagement, and conversion goals. Perform SEO and SEM strategies to improve website visibility and search rankings. Manage social media accounts, create engaging content, and monitor analytics to increase reach and engagement. Coordinate with the content team to develop marketing collateral such as blogs, newsletters, and videos. Stay updated with the latest digital marketing trends and tools, implementing innovative strategies to maintain a competitive advantage. Collaborate with sales and development teams to align marketing efforts with business objectives.

Required Skills and Qualifications:

Bachelor's degree in Marketing, Business, or a related field. Proven experience in digital marketing, preferably in a software or IT company. Proficiency in SEO, SEM, Google Ads, social media marketing, and email marketing. Strong analytical skills and experience with digital marketing tools. Excellent communication, creativity, and organizational skills. Ability to manage multiple campaigns and deadlines
Job Types: Full-time, Permanent

Work Location: In person