: Minimum 2+ years in digital marketing (agency experience preferred)
The role involves leading digital marketing strategies, managing campaigns across multiple channels, driving growth for the agency and its clients, and leading a team to deliver measurable ROI.
Key Responsibilities
Strategy & Campaign Management
:
Develop and implement data-driven strategies across SEO, PPC, social media, email, and content marketing.
Manage multi-channel campaigns (Google Ads, Meta Ads, LinkedIn, Programmatic, etc.) for optimal performance.
Conduct market research and competitor analysis to identify trends and opportunities.
Team Leadership & Client Management
:
Lead and mentor a team of digital marketers, content creators, and performance specialists.
Serve as the primary contact for high-value clients, ensuring campaign success and retention.
Collaborate with sales, design, and development teams for integrated solutions.
Performance Tracking & Optimization
:
Monitor KPIs (ROI, CAC, CTR, conversions) using tools like Google Analytics, Meta Ads Manager, and SEMrush.
Provide monthly performance reports with actionable insights.
Conduct A/B testing for ad creatives, landing pages, and email campaigns.
Business Growth & Innovation
:
Stay updated on AI-driven marketing tools, automation, and industry trends.
Contribute to agency branding through case studies, blogs, and webinars.
Skills & Qualifications
2+ years of digital marketing experience (agency experience preferred).
Expertise in:
SEO (On-page, Off-page, Technical)
Paid Ads (Google Ads, Meta Ads, LinkedIn, Programmatic)
Social Media Marketing (Organic & Paid)
Email & Content Marketing
Google Analytics, Tag Manager, Data Studio
Strong analytical, problem-solving, communication, presentation, and client management skills.
Good-to-Have
:
Knowledge of Conversion Rate Optimization (CRO) and UX best practices.
Perks & Benefits
Competitive salary with performance bonuses.
Access to premium tools and training programs.
Opportunity to work with global clients and cutting-edge strategies.
Job Types: Full-time, Permanent
Pay: ₹9,493.82 - ₹28,293.61 per month
Expected Start Date: 15/09/2025
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