We are looking for a highly motivated candidate to join our team and contribute to special projects focused on marketing. We are seeking a talented and experienced SEO Specialist to join our team. The ideal candidate will have a passion for optimizing digital content, driving organic traffic, and staying ahead of industry trends. Job Responsibilities:On-Page Optimization:
Implement on-page SEO best practices, including optimizing meta tags, headers, and content.
Collaborate with content creators to ensure high-quality, SEO-friendly content.
Technical SEO:
Conduct technical audits to identify and address issues affecting website performance.
Work closely with the development team to implement SEO-friendly site architecture and improve page speed.
Off-Page Optimization:
Develop and execute off-page optimization strategies, including link building and social media signals.
Monitor and analyze backlink profiles, identifying opportunities for improvement.
Keyword Research and Analysis:
Conduct comprehensive keyword research to identify opportunities for website optimization.
Analyze search volume, competition, and user intent to develop effective keyword strategies.
Content Strategy:
Collaborate with content creators to develop and execute a content strategy aligned with SEO goals.
Ensure content is engaging, relevant, and optimized for search engines.
Outreach and Relationship Building (guest post):
Collaborate with external publications, bloggers, and industry influencers to pitch, secure, and maintain guest post opportunities.
Stay Updated on Industry Trends:
Stay abreast of industry trends, algorithm updates, and best practices.
Propose and implement innovative SEO strategies to maintain a competitive edge.
Qualifications:
Having at least 6 months experience in SEO.
In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
Familiarity with SEO tools and analytics platforms (e.g., Google Search console, Google Analytics, SEMrush, Moz, Canva,).
Strong analytical and problem-solving skills.
Excellent communication and collaboration skills.
Plan, execute, and monitor digital marketing campaigns across channels such as social media, email, SEO, and paid advertising.
Create engaging and relevant content for various platforms, including social media posts, blogs, and email newsletters.
Monitor and analyze the performance of campaigns using tools like Google Analytics, and make data-driven adjustments to optimize results.
Collaborate with the marketing team to develop strategies that align with business goals and target audience.
Manage and update the company\'s website, ensuring it reflects the latest offerings and information.
Stay updated on industry trends and emerging digital marketing tools and techniques.
Identify and propose new opportunities for improving our online presence and customer engagement.
Develop and maintain relationships with digital partners and vendors.