Job Description

JOB DESCRIPTION:

Experience (In Year):4 - 6

Location:Gokhale Road (Thane)

Key Responsibilities:

Digital Strategy & Execution:

Plan and execute digital marketing campaigns across platforms, including Facebook, Instagram, LinkedIn, Google Ads, and more. Develop innovative strategies to increase brand visibility and engagement. Manage budgets, bids, and targeting to maximize ROI.

Content Management:

Collaborate with creative teams to produce engaging content such as reels, posts, blogs, and videos. Oversee the content calendar to ensure timely and relevant posts.

SEO/SEM Management:

Conduct keyword research and optimize website content for search engines. Manage pay-per-click (PPC) campaigns and track performance.

Social Media Management:

Monitor, engage, and analyse social media channels to increase audience engagement. Create and manage ad campaigns on social platforms.

Analytics & Reporting:

Track and measure the performance of all digital campaigns using tools like Google Analytics Analyze campaign data to track performance metrics such as CTR, CPC, CPA, and ROI Prepare detailed reports on ROI and KPIs for management review.

E-commerce Support:

Coordinate with the e-commerce team to boost product visibility and sales across online platforms.

Collaborations:

Identify and coordinate with influencers, bloggers, and other collaborators for brand promotion.

Market Trends:

Stay updated on the latest digital marketing trends and tools to implement innovative solutions.
Preference:

Candidates who have proper FMCG or Pharma experience in Digital Marketing Field.

Industry:

FMCG

Qualifications & Skills:

Marketing, Digital Marketing, or a related field.
Proven experience in digital marketing.
Expertise in tools like Google Ads, Facebook Ads Manager, Canva, and more.

Job Types: Full-time, Permanent

Pay: Up to ₹700,000.00 per year

Work Location: In person