Job Description

Role Purpose

The Digital Marketing Executive will be responsible for building brand authority, inbound leads, and trust for Sethia Handicrafts Pvt Ltd through structured, insight-driven digital marketing activities focused on Export Furniture.

Key Responsibilities

Content Strategy & Execution

Plan and execute monthly content calendar Create LinkedIn, Instagram, and website content Develop educational posts, carousels, and reels Maintain authority-led, non-salesy communication
Lead Generation & Funnel Management

Execute inbound lead generation campaigns Manage Meta and LinkedIn ads Ensure quality leads from Owners Align funnels with buyer journey
Campaign Planning & Execution

Plan monthly Marketing Track and optimize performance
Website & Landing Page Support

Coordinate with designers and developers Ensure CTA clarity and lead capture Suggest improvements based on performance
WhatsApp & Email Nurturing

Support WhatsApp broadcast campaigns Assist email nurture sequences Maintain professional communication tone
Analytics & Reporting

Track leads, CPL, engagement, conversions Share weekly and monthly reports Provide actionable insights
Skills & Competencies

Digital marketing fundamentals B2B / service-based marketing exposure Meta Ads, LinkedIn marketing, Canva Basic analytics understanding Copywriting and communication skills
Growth Opportunities

Growth into Digital Marketing Lead role Marketing Direct collaboration with leadership
Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Leave encashment
Ability to commute/relocate:

Boranada, Jodhpur, Rajasthan: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person