The Digital Marketing Executive will be responsible for managing and executing the company's online marketing strategies, with a strong focus on SEO, social media marketing, and digital campaigns. The role involves improving online visibility, generating leads, and supporting brand awareness across all digital channels.
Key Responsibilities:
Plan and execute digital marketing strategies across multiple platforms -- including SEO, social media, email, and paid campaigns.
Conduct keyword research, on-page and off-page SEO, and optimize website performance.
Manage company websites, Google Business profiles, and online listings.
Create, manage, and schedule engaging content for social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.).
Run and monitor paid ad campaigns (Google Ads, Meta Ads, etc.) to achieve lead generation and conversion goals.
Track, analyze, and report digital performance using tools like Google Analytics, Search Console, and social media insights.
Collaborate with the design and content team to develop creatives, blogs, and promotional materials.
Stay updated on digital marketing trends, tools, and best practices.
Coordinate with other departments or branches for digital promotions and brand consistency.
Requirements:
Bachelor's degree in Marketing, Digital Media, or a related field.
1-3 years of experience in digital marketing, with strong SEO knowledge.
Hands-on experience in Google Ads, Meta Ads Manager, and SEO tools
Good understanding of website management, content creation, and lead generation strategies.
Excellent communication, analytical, and coordination skills.
Job Type: Full-time
Pay: ₹15,000.00 - ₹18,000.00 per month
Ability to commute/relocate:
Ernakulam District, Kerala: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
Digital Marketing Executive: 2 years (Preferred)
Work Location: In person
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