Job Description

We are looking for a

results-driven Digital Marketer

with a strong

overall understanding of the digital marketing domain

and the ability to plan, execute, analyze, and optimize online marketing initiatives. The ideal candidate should be equally comfortable with

strategy, execution, analytics, and continuous optimization

across multiple digital channels.

The Digital Marketer will be responsible for

building brand presence, generating qualified leads, improving conversions, and driving business growth

through data-driven digital campaigns.

Key Responsibilities

1. Strategy & Execution

Multi-Channel Management:

Develop and execute integrated campaigns across SEO, SEM, Paid Social, Email, and Content Marketing.

Funnel Optimization:

Map out and optimize the customer journey from initial awareness to post-purchase retention.

Brand Voice:

Ensure consistent brand messaging across all digital touchpoints.

2. Performance & Analytics

Data Analysis:

Monitor and report on key performance indicators (KPIs) such as CAC, LTV, ROAS, and conversion rates.

A/B Testing:

Design and execute experiments (landing pages, ad copy, creative) to improve campaign performance.

Reporting:

Create comprehensive monthly reports with actionable insights for stakeholders.

3. Content & Social Media

Content Strategy:

Oversee the creation of high-quality, SEO-friendly content (blogs, videos, infographics).

Community Engagement:

Manage social media presence and engage with our audience to build brand loyalty.

4. Technical Management

SEO Mastery:

Conduct keyword research and on-page/technical audits to improve organic rankings.

Required Skills & Qualifications

Experience:

1-3 years of experience in digital marketing with a proven track record of managing successful campaigns is preffered.

Technical Proficiency:

Expertise in Google Analyticsand Google Search Console. Hands-on experience with

Google Ads

and

Meta Ads Manager

. Familiarity with SEO tools.

Adaptability:

The digital landscape changes weekly; you must be a lifelong learner who stays ahead of trends.
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?25,000.00 per month

Benefits:

Paid sick time Paid time off
Experience:

Digital marketing: 1 year (Required)
Work Location: In person