Plan and run digital marketing campaigns across Facebook, Instagram, Google Ads, YouTube, and other relevant platforms.
Monitor and optimize campaign performance to maximize reach, engagement, and conversions.
Manage paid campaigns for sales promotions, service offers, and new model launches.
Social Media Management
Create engaging content (posts, reels, stories, videos) for social media platforms.
Monitor page performance, respond to comments/messages, and build a strong online community.
Maintain consistent brand voice and visual identity.
Website & SEO
Update website content, banners, offers, and lead forms.
Implement SEO best practices to improve organic traffic and rankings.
Coordinate with technical teams for website improvements and fixes.
Lead Management
Ensure effective tracking and management of digital leads from all platforms.
Work closely with sales teams to ensure timely follow-up on leads.
Analyze lead quality and recommend improvements.
Content Creation & Branding
Prepare promotional content, customer stories, event posts, and new vehicle announcements.
Assist in creating brochures, posters, and videos with the design team or external agencies.
Maintain branding standards as per OEM guidelines.
Data & Performance Reporting
Track campaign KPIs and prepare weekly/monthly performance reports.
Analyze digital traffic, engagement, lead funnel, and ROI.
Recommend data-based strategies for improvement.
Coordination & Events
Support digital promotions for in-house events, showroom activities, and service campaigns.
Coordinate with branches, sales teams, and OEM marketing teams for approvals and updates.
Skills & Qualifications
Diploma/Degree/Certifications in Marketing, Business, Communication, Media, or any related field.
1-3 years of hands-on experience in digital marketing.
Strong knowledge of Meta Ads, Google Ads, SEO, and analytics tools.
Good content creation and copywriting skills.
Basic design or editing skills (Canva/Photoshop/video editing) is an advantage.
Strong communication and coordination abilities.
Job Types: Full-time, Permanent
Pay: ?14,000.00 - ?30,000.00 per month
Benefits:
Health insurance
Leave encashment
Life insurance
Provident Fund
Work Location: In person
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