Job Description

Digital Marketing Executive

About the Role

At

College Guru,

we are redefining the way students pursue their academic and career goals. We are looking for an enthusiastic and detail-oriented

Digital Marketing Executive

to support our digital initiatives, enhance online presence, and contribute to our brand visibility. Your efforts will directly support student engagement, lead generation, and overall digital growth.

Key Responsibilities

Digital Marketing Activities Assist in planning and executing digital marketing campaigns Support brand awareness, engagement, and lead-generation activities Monitor and report campaign performance regularly

Social Media Management

Create, schedule, and manage content across Facebook, Instagram, LinkedIn, and YouTube Maintain a consistent brand voice and engage with followers Handle daily posting, comments, messages, and engagement activities

YouTube & Video Coordination

Assist in YouTube uploads, live sessions, webinars, and student-oriented content Support in optimizing videos using basic YouTube SEO techniques Conduct keyword and trend research for video content

Paid Ads Support

Assist in running campaigns using Facebook Ads Manager, Meta Ads, and Google Ads Track performance and help improve ad effectiveness Prepare basic ad performance summaries

Content & Creative Support

Coordinate with content writers, graphic designers, and video editors Help develop creative ideas for digital campaigns Ensure brand consistency across all creatives

Trend Monitoring & Reporting

Stay updated with basic digital marketing trends, tools, and platform updates Support in preparing weekly/monthly digital performance reports Suggest creative ideas to improve online reach

Qualifications & Skills

Bachelor's degree in Marketing, Mass Communication, or related field 0-1 year of experience in digital marketing or related areas (freshers may apply) Basic knowledge of social media marketing and YouTube operations Familiarity with Meta Ads / Google Ads is an added advantage Basic skills in Canva or Photoshop preferred Strong communication skills in Malayalam and English Creative, organized, and willing to learn Interest in the education sector is a plus

Salary

Up to ?25,000

per month (based on skills and experience)

Why Join Us?

Kerala's

Best Career

Advisory Firm YouTube Channel with

68K

+ subscribers Most Trusted Higher Education Partner Fastest Growing

EdTech

Company Opportunity to learn, grow, and work on impactful digital initiatives

Contact Us

9656 80 3965

8111 80 3965

Send Your Resume:

hrcollegeguru@gmail.com

Job Type: Full-time

Pay: ?12,000.00 - ?25,000.00 per month

Work Location: In person