Job Description

Job Title:

Digital Marketing Executive

Location:

Kaloor, Kochi

Experience:

2-4 years (Must have hands-on experience with Google Ads, Meta Ads, SEO)

Job Summary:

We are looking for a skilled

Digital Marketing Executive

with strong expertise in

Google Ads and Meta (Facebook & Instagram) Ads

. The ideal candidate will be responsible for executing and optimizing online campaigns, ensuring strong ROI and lead generation across digital platforms.

Key Responsibilities:

Plan and execute

performance marketing campaigns across

Google Ads

and

Meta Ads Manager

(Facebook & Instagram). Monitor and optimize campaigns to achieve KPIs including CTR, CPC, CPA, and ROAS. Research and identify content gaps and SEO opportunities to boost organic visibility. Coordinate and manage

on-page & off-page SEO

, including website audits, link building, and keyword research. Analyze performance data, generate reports, and provide actionable insights to improve campaign effectiveness. Manage and optimize the company's presence across

social media platforms

. Collaborate with the content and design teams to develop engaging ad creatives and landing pages. Assist in managing and growing the company's

YouTube channel

, including content optimization and metadata handling. Implement lead generation strategies to support the sales funnel and monthly targets. Stay updated with the latest digital trends, algorithms, and platform updates.

Preferred Skills:

Proven experience in managing

Google Ads

and

Meta Ad Campaigns

. Strong understanding of digital analytics tools like

Google Analytics, Meta Insights

, etc. Basic knowledge of tools like

Google Tag Manager, Search Console

, and

SEO tools

(e.g., Ahrefs, SEMrush). Good written communication skills for ad copy and content briefs. Ability to work independently and in a team.
Job Types: Full-time, Permanent

Pay: From ?15,000.00 per month

Benefits:

Leave encashment Paid time off
Schedule:

Day shift Morning shift Weekend availability
Supplemental Pay:

Yearly bonus
Experience:

Google Ads: 1 year (Preferred) Meta Ads: 1 year (Preferred)
Work Location: In person