Job Description

Job Summary

We are looking for a creative and performance-driven

Digital Marketing Executive

with strong hands-on experience in

graphic designing, video editing, social media content creation

, and

paid campaign management

. The ideal candidate should be capable of independently creating visual content, running campaigns on Meta and Google platforms, and measuring performance to drive continuous improvement.

Key ResponsibilitiesGraphic Designing & Creative Production

Design high-quality

posters, creatives, banners, ads, and social media content

using tools like

CorelDraw, Canva, Adobe Photoshop

, and related tools. Ensure brand consistency across all creatives and marketing materials. Adapt designs for different platforms such as Instagram, Facebook, YouTube, Google Ads, and websites.
Video Editing & Reels Creation

Create engaging

short-form videos, reels, promos, and social media videos

using

Adobe Premiere Pro, DaVinci Resolve

, or similar tools. Edit videos with proper cuts, transitions, text overlays, music, and basic color correction. Optimize videos according to platform requirements (Reels, Shorts, Ads).
Social Media & Content Execution

Plan, create, and publish content across social media platforms. Collaborate on content calendars and campaign ideas. Understand trends and formats that perform well on social platforms.
Paid Campaign Management

Create, manage, and optimize

Meta (Facebook & Instagram) Ads

and

Google Ads

campaigns. Set up campaigns including audience targeting, creatives, budgets, and objectives. A/B test creatives and copy to improve performance.
Performance Tracking & Measurement

Monitor campaign performance using

Meta Ads Manager, Google Ads, and Google Analytics

. Track KPIs such as impressions, CTR, CPC, conversions, ROAS, and engagement. Prepare basic performance reports and insights with improvement recommendations.
Required SkillsMandatory

Hands-on experience with

CorelDraw, Canva, Adobe Photoshop

Hands-on experience with

Adobe Premiere Pro, DaVinci Resolve

, or similar video tools Practical experience in

Meta Ads and Google Ads campaign creation & optimization

Strong understanding of

creative performance and audience engagement

Ability to measure and analyze campaign results
Good to Have

Knowledge of basic copywriting for ads and social posts Familiarity with branding and visual storytelling Understanding of SEO basics and landing page optimization Experience working with small businesses, studios, or service brands
Soft Skills

Creative mindset with attention to detail Ability to work independently and meet deadlines Willingness to experiment, learn, and adapt Strong communication and collaboration skills
Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person