Job Description

Location:

Bengaluru

Experience:

2+ Years

Employment Type:

Full-Time

Job Summary

We are looking for a results-driven

Digital Marketing Executive

with at least

2 years of experience

in

B2B software services

. The ideal candidate should be skilled in executing digital campaigns that generate leads, build brand visibility, and drive measurable business growth.

Key Responsibilities

Plan and execute

digital marketing campaigns

across Google, LinkedIn, and other B2B platforms. Conduct

keyword research

and implement effective

SEO/SEM strategies

to improve organic ranking and website traffic. Manage

Google Ads

,

LinkedIn Ads

, and

email marketing

campaigns for lead generation. Track, analyze, and report campaign performance using

Google Analytics

and related tools. Collaborate with content and sales teams to align messaging and campaign goals. Optimize landing pages and website content for

conversion rate and keyword performance

. Maintain consistency in brand voice and digital presence.

Required Skills

2+ years of experience in

digital marketing

for

B2B software or IT services

. Proficiency in

Google Ads, SEO tools, LinkedIn Campaigns

, and

Analytics

. Strong understanding of

content marketing

and

lead nurturing

. Good communication and analytical skills.

Preferred Skills

Experience with

marketing automation tools

(HubSpot, Zoho, or similar).
Knowledge of

CRM systems

and

email marketing workflows

.

Job Type: Full-time

Pay: ₹500,000.00 - ₹600,000.00 per year

Benefits:

Cell phone reimbursement Health insurance Paid time off Provident Fund Work from home
Work Location: In person