Minimum 6 months - 1 year experience in digital marketing
Qualification
: Any graduate & course in digital marketing is a plus
- Roles and Responsibilities
The Digital Marketing Executive position is to develop, implement, and manage digital marketing campaigns to promote a company's products or services online. Analysing market trends, researching target demographics, and identifying opportunities to increase brand awareness, generate leads, and drive sales. monitor and analyse campaign performance using analytics tools, such as Google Analytics or social media insights, to measure the effectiveness of marketing efforts and make data-driven decisions to improve results Job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You'll be the one to shape the visual aspects of calendars, books, posters, and product packaging.
Responsible for creating and executing comprehensive digital marketing plans to achieve the company's objectives
Overseeing various digital marketing campaigns across platforms such as social media, search engines, email, and display advertising.
Creating and optimizing content for various digital channels, including websites, blogs, social media, and email newsletters.
Ensuring that the company's digital content is optimized for search engines to improve visibility and drive organic traffic
Planning and executing online advertising campaigns, advertising on platforms like Google Ads and social media advertising on platforms like Facebook Ads
Monitoring key performance indicators (KPIs) such as website traffic, conversion rates, and return on investment (ROI), and providing regular reports to management
Keeping track of the latest developments in digital marketing, including new technologies, platforms, and best practices, and incorporating them into your strategies
Ensuring that the company's website is up-to-date, user-friendly, and optimized for search engines, and collaborating with web developers and designers as needed
Managing the company's presence on social media platforms, engaging with followers, and developing strategies to grow the audience and increase engagement
Skill Sets & Competencies:
Good communication
Excellent computer with design and photo-editing software
Excellent time management and organisational skills
An understanding of the latest trends and their role within a commercial environment
Should be proactive in analysing future needs of the organization
Exceptional creativity and innovation
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?20,000.00 per month
Benefits:
Health insurance
Provident Fund
Work Location: In person
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