Job Description

We are seeking an enthusiastic and creative Digital Marketing Executive to join our dynamic team. This is an ideal opportunity for freshers looking to start their career in digital marketing by gaining practical experience in multiple key areas.
TALENTMARK ACADEMY CERTIFICATION IS COMPULSORY TO APPLY FOR THIS JOB.
Key Responsibilities:
Social Media Management:

• Regularly update and manage social media accounts to boost brand visibility.

• Create engaging posts and content tailored for Instagram, Facebook, LinkedIn, and other platforms.

Content Creation:

• Develop compelling and relevant content for blogs, social media, emails, and websites.

• Ensure content consistency and quality across all digital channels.

Website Management:

• Update website content regularly and maintain accurate, attractive, and SEO-friendly web pages.

• Assist with basic website maintenance and troubleshoot minor issues.

SEO (Search Engine Optimization):

• Conduct keyword research and assist in optimizing web content to improve organic visibility.

• Support the execution of both on-page and off-page SEO strategies.

Graphic Design using Canva:

• Create attractive social media posts, posters, flyers, banners, and short videos using Canva.

• Ensure visual consistency and brand guidelines across all graphic content.

Paid Advertising:

• Assist in running paid ad campaigns on platforms like Google Ads, Facebook, and Instagram.

• Monitor ad performance and help in optimizing campaigns for better results.

Email Marketing:

• Support in planning and executing email marketing campaigns to nurture leads.

• Analyze email metrics and suggest improvements.

Analytics & Reporting:

• Monitor campaign performance using Google Analytics and other tools.

• Create basic reports highlighting insights and key performance indicators.

Collaboration & Teamwork:

• Work closely with internal teams (design, sales, content) to implement cohesive marketing strategies.

• Collaborate effectively with external agencies or freelancers as needed.

Requirements
We are seeking a qualified and dynamic Digital Marketer to join our team. The ideal candidate should possess a combination of strategic thinking, creativity, and technical proficiency to drive effective digital marketing campaigns.
Qualifications:
A TalentMark Academy Certification is mandatory for all applicants. It will be verified on TalentMark Academy Website .
1. Educational Background:
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
2. Professional Experience:
- Proven work experience as a Digital Marketer, with a demonstrable track record of successful digital marketing campaigns.
3. Digital Marketing Skills:
- In-depth knowledge of digital marketing channels including SEO, SEM, social media advertising, email marketing, and content marketing.
- Proficiency in using digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, Google Analytics, and marketing automation tools.
4. Analytical Abilities:
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Experience in setting up and analyzing A/B tests for digital campaigns.
5. SEO Expertise:
- Proven experience in conducting keyword research, on-page and off-page optimization, and improving organic search performance.
6.Paid Advertising Proficiency:
- Hands-on experience in planning, executing, and optimizing paid advertising campaigns across various platforms.
7. Content Creation and Management:
- Ability to develop compelling and engaging content for digital platforms.
- Understanding of content marketing principles and strategies.
8.Tech-Savvy:
- Familiarity with emerging digital marketing technologies and trends.
- Comfortable adapting to and learning new tools and platforms.
9. Communication Skills:
- Excellent written and verbal communication skills.
- Ability to convey complex digital marketing concepts in a clear and concise manner.
10. Team Collaboration:
- Collaborative mindset with the ability to work effectively in cross-functional teams.
- Experience working with graphic designers, content creators, and other stakeholders.
11. Creativity and Innovation:
- Creative thinking and problem-solving skills.
- Ability to propose and implement innovative digital marketing strategies.
Benefits
Joining our team as a Digital Marketer comes with a range of professional benefits designed to support your career growth, well-being, and job satisfaction.
1. Competitive Compensation:
- We offer a competitive salary package commensurate with your skills and experience in the digital marketing field.
2. Performance-Based Incentives:
- Eligibility for performance-based bonuses and incentives to recognize and reward your contributions to the success of our digital marketing initiatives.
3. Professional Development Opportunities:
- Access to ongoing training and development programs to enhance your skills and stay abreast of the latest trends in digital marketing.
4. Career Advancement:
- Opportunities for career progression and advancement within the organization, with a clear career path for high-performing individuals.
5. Work-Life Balance:
- We prioritize the well-being of our employees and promote a healthy work-life balance, with flexible work arrangements when possible.
6. Modern Workplace Environment:
- Work in a modern and collaborative office space equipped with the latest technology and tools necessary for digital marketing success.
7. Inclusive and Diverse Culture:
- Be part of an inclusive and diverse work culture that values and respects the contributions of individuals from different backgrounds and experiences.
8. Recognition and Appreciation:
- Regular recognition programs to acknowledge your achievements and contributions to the success of our digital marketing efforts.
9. Flexible Leave Policies:
- Flexible leave policies that accommodate your personal and professional needs, including vacation, sick leave, and other time-off options.