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Key Responsibilities
Digital Marketing
Plan and run paid campaigns on Meta (Facebook & Instagram) and Google Ads
Set up campaign structure, targeting, budgets, and monitor ad performance
Track key metrics (clicks, conversions, engagement) and prepare monthly reports
Content Creation & Social Media
Create daily Instagram posts, reels, carousels, and stories using Canva and video tools
Write sharp, engaging copy tailored for each brand (educational vs lifestyle tone)
Shoot and edit basic videos (e.g., decor styling, behind-the-scenes, testimonials)
Own and update the monthly content calendar across both brands
Social Engagement
Respond to comments, DMs, and user queries on social media promptly
Initiate engagement through polls, Q&As, giveaways, and live sessions
Brand Management
Support influencer collaborations, customer story campaigns, and reels featuring real users
Develop visual storytelling across brand assets
Ensure brand consistency in tone and visuals across channels
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Requirements
1-2 years of relevant experience in digital marketing and content creation
Strong command over Instagram, Facebook, and Canva
Working knowledge of Meta Ads Manager and basic video editing tools (e.g., InShot, CapCut)
Job Types: Full-time, Permanent
Pay: ?19,905.73 - ?25,000.20 per month
Benefits:
Leave encashment
Paid sick time
Paid time off
Work Location: In person
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