Job Description

Key Responsibilities:

Develop and execute

digital marketing

strategies:

Plan and implement integrated digital marketing campaigns across various channels, including search engine optimization (SEO), search engine marketing (SEM), social media marketing (SMM), email marketing, content marketing, and display advertising.

Manage social media presence:

Create and curate engaging content for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.), monitor brand mentions and respond to customer inquiries, and analyze social media performance.

Conduct market research and competitor analysis:

Stay up-to-date on the latest digital marketing trends, technologies, and best practices. Analyze competitor activities and identify opportunities for improvement.

Track and analyze campaign performance:

Monitor key metrics (e.g., website traffic, conversion rates, ROI) and analyze campaign performance to identify areas for improvement. Prepare regular reports on campaign progress and results.

Manage

online

advertising campaigns:

Plan and execute paid advertising campaigns on platforms like Google Ads, social media platforms, and other relevant channels.

Website management:

Assist in website optimization and content management.

Content creation and management:

Contribute to the creation and publication of high-quality content (blog posts, articles, website copy, social media updates, etc.).

Build and maintain relationships with key stakeholders:

Collaborate with internal teams (sales, product, customer service) to ensure alignment of digital marketing efforts with overall business objectives.

Required Skills:

Proven experience in developing and executing successful digital marketing campaigns. Strong understanding of SEO, SEM, SMM, email marketing, and content marketing principles. Experience with Google Analytics, Google Ads, and other digital marketing tools. Excellent written and verbal communication skills. Strong analytical and problem-solving skills. Ability to work independently and as part of a team. Strong attention to detail and organizational skills. Experience with CRM software (preferred).

Desired Skills:

Experience with content management systems (CMS) like WordPress. Experience with graphic design tools (e.g., Adobe Photoshop, Illustrator). Experience with video editing software.

Perks

Informal dress code 5 days a week Health Insurance Paid leaves for every month Flexible timings
If interested kindly fill out the form: https://docs.google.com/forms/d/e/1FAIpQLSeC7m7fZ89hApiytgpt1Z-j2cCh4FHB4KRQJ3tST7SrCYLRjg/viewform

Read more about us on thepurplebrick.com

Feel free to reach out for any query

Job Type: Full-time

Pay: From ?21,100.00 per month

Benefits:

Health insurance Paid sick time Work from home
Ability to commute/relocate:

Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):

Do you have agency experience? What is your monthly CTC expectations? What is your notice period? (if not working mention 0) What was your Monthly CTC? (if working currently mention the present monthly CTC?
Education:

Bachelor's (Required)
Experience:

total work: 1 year (Required)
Work Location: In person