We are a materials intelligence company bridging the physical and digital worlds of architecture, design, and construction. Through immersive experiences and digital platforms, we help professionals discover, evaluate, and connect with innovative material brands.
Role Overview
We are looking for a Digital Marketing Executive with hands-on experience in running digital campaigns and creating high-performance content. The ideal candidate should have strong knowledge of Meta Ads and Google Ads, and be able to support visual content creation through basic video editing. You will be responsible for driving visibility, engagement, and leads through paid campaigns and content amplification.
Key Responsibilities
Plan, execute, and optimize paid campaigns across Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, YouTube)
Monitor campaign performance and KPIs; adjust targeting, bidding, and creative for maximum ROI
Collaborate with the content and design team to create effective ad creatives, videos, and visual assets
Conduct keyword research, audience segmentation, and campaign testing
Support video content editing and motion design for short-form promotional formats
Analyze campaign data and prepare weekly performance reports
Coordinate with platform, events, and sales teams to align digital campaigns with broader business goals
Requirements
1-2 years of experience in digital marketing with focus on paid media
Proven experience with Meta Ads Manager and Google Ads platforms
Ability to create and manage ad sets, audiences, lookalikes, and conversion tracking
Working knowledge of video editing tools (e.g., Adobe Premiere Pro, CapCut, or similar)
Understanding of performance metrics such as CTR, CPC, ROAS, and engagement rates
Strong analytical skills and attention to detail
Nice To Have
Interest or background in architecture, design, or construction products
Familiarity with tools like Canva, Figma, or Adobe Creative Suite for visual adaptation
Experience managing social media calendars and organic content strategies
Exposure to marketing automation.
Job Type: Full-time
Pay: ?15,000.00 - ?20,000.00 per month
Ability to commute/relocate:
Gurgaon - 122003, Haryana: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor's (Preferred)
Experience:
Digital Marketing Executive: 1 year (Required)
Work Location: In person
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