Job Description

Job Title: Digital Marketing Executive (In-House)

Location: Ambawadi, Ahmedabad

Experience: 3 - 5 Years

Roles & Responsibilities

? Plan, execute, and monitor digital marketing campaigns across multiple platforms (Google,

Meta, LinkedIn, etc.)

? Manage and maintain the company's website, ensuring timely updates and SEO optimization

? Handle social media accounts including content creation, posting schedules, and

engagement tracking

? Develop and implement strategies to increase brand awareness and online traffic

? Monitor campaign performance using analytics tools and prepare performance reports

? Collaborate with internal teams to ensure brand consistency in all digital communication

? Conduct competitor research and market analysis to support marketing strategies

? Manage paid advertising campaigns and track ROI

? Work on email marketing campaigns and promotional activities

? Identify new trends in digital marketing and suggest improvements

Key Skills Required

? Strong knowledge of SEO/SEM

? Experience with Google Analytics, Google Ads & Facebook Business Manager

? Hands-on experience in social media management tools

? Good understanding of website CMS (WordPress preferred)

? Content writing and creative marketing skills

? Data-driven approach with strong analytical skills

? Knowledge of graphic design tools (Canva/Adobe) is a plus

Education

? Bachelor's degree in Marketing, Mass Communication, IT, or a related field

? Relevant digital marketing certifications preferred

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person