Job Description

hr@odoxsofthub.com


+91 7510151792


We are looking for a Digital marketing executive preferably Female Keralite to join our Marketing team and help us build a strong online presence.


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Responsibilities

Execute tests, collect and analyze data and results, identify trends, page and page SEO



Track, report, and analyze website analytics and PPC initiatives and campaigns



Social media management and giving apt suggestions for improving Digital Marketing



Run Google Ads, Facebook Ads, and LinkedIn Ads and maximize the promotion of the brand



Writing blog posts and uploading to the website and social media and working with the marketing team to drive SEO in content creation and content programming



Optimize copy and landing pages for search engine marketing




Perform ongoing keyword discovery, expansion, and optimization



Research and implement search engine optimization recommendations




Develop and implement a link-building strategy



Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.





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Must-Have

Proven SEO experience for 2+ years

Solid understanding of performance marketing, conversion, and online customer acquisition



In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends)



Experience with website analysis using various analytics tools including Google Analytics and an internal reporting tool.

Experience in working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc).

Experience in working with CMS and building/administering content in CMS environments.



Knowledge of ranking factors and search engine algorithms




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Desired to-Have

Professional degree preferred



Working knowledge of HTML, CSS, and JavaScript development and constraints





Up-to-date with the latest trends and best practices in SEO and SEM





Proficiency in MS Excel, PowerPoint, and Word.