Digital Marketing Executive – E Commerce Platforms

Year    TN, IN, India

Job Description

Job Summary



We are seeking a highly motivated and

results-driven Digital Marketing Executive

with proven experience in managing and scaling performance across leading e-commerce platforms including

Amazon, Flipkart, Meesho

, and our

own D2C website

. The ideal candidate should have a strong understanding of platform algorithms, ad campaign optimization, product ranking, catalog management, and data-driven performance marketing.

Key Responsibilities


E-commerce Platform Management



Manage product listings, content, pricing, inventory, and promotions on

Amazon, Flipkart, Meesho

, and other marketplaces. Optimize product titles, descriptions, keywords, and A+ content to improve search visibility and conversions. Handle account health, brand registry, return & refund issues, and customer communication as per platform norms. Regularly monitor seller dashboard metrics and ensure timely compliance with platform policies.

Performance Marketing & Ads



Plan and execute paid ad campaigns on Amazon (SP, SB, SD), Flipkart PLA/CPA, and Meesho ads. Monitor ad spends, ROAS, CTR, and CPC; continuously optimize campaigns for better efficiency and scale. Develop and execute promotional strategies including lightning deals, coupons, and platform-specific events. Handle retargeting, remarketing, and conversion rate optimization on D2C platforms using Meta Ads, Google Ads, etc.

D2C Website Management



Work with the web development and UI/UX team to ensure a high-converting D2C website. Manage Shopify/WooCommerce/Custom CMS backend - catalog, orders, CRM, and customer journey. Run integrated campaigns across Google, Facebook, and Instagram to drive traffic and conversions. Implement SEO best practices and blog/content strategy to improve organic rankings.

Reporting & Analysis



Analyze platform dashboards, ad reports, and sales data to identify winning products and improvement areas. Generate weekly/monthly performance reports with KPIs like impressions, conversions, CPA, ACoS, etc. Recommend actionable insights to marketing and sales teams for campaign improvements.

Desired Candidate Profile



Education

: Graduate/Postgraduate in Marketing, Digital Media, or related field.

Experience

: 4-8 years of hands-on experience in digital marketing and e-commerce platform handling.

Skills

: Strong expertise in

Amazon Seller Central

,

Flipkart Seller Hub

,

Meesho Supplier Panel

, and D2C website tools. Experience with ad platforms:

Amazon Ads, Flipkart Ads, Facebook Ads, Google Ads

. Knowledge of SEO, keyword research tools (Helium10, Jungle Scout, etc.), and web analytics. Detail-oriented with a strong command of numbers, Excel, and marketing metrics. Self-starter, goal-driven, and accountable for delivering measurable results.

Compensation

: Competitive salary + Incentives based on KPIs (Sales growth, ROAS, New Product Launches, etc.)

Job Type: Full-time

Pay: ?25,000.00 - ?45,000.00 per month

Benefits:

Provident Fund
Schedule:

Day shift Fixed shift
Work Location: In person

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Job Detail

  • Job Id
    JD3859566
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year