We're looking for a results-driven Digital Marketing Executive with hands-on experience in Meta and Google Ads.
In this role, you will support the marketing team, helping to plan, execute, and optimize digital campaigns that drive lead generation, brand awareness, and overall marketing performance.
Responsibilities:
Campaign Management & Execution
Set up and optimize paid campaigns across platforms such as Facebook, Instagram, Google Search, Display, and YouTube.
Assist in audience targeting, pixel setup, and basic GA4 tracking implementation.
Monitor key performance metrics such as CTR, CPL, and ROAS, and support the team in improving campaign results.
Conduct A/B testing on creatives, ad copies, and landing pages under senior team guidance.
Funnel Optimization
Understand and apply funnel strategies and user journey flows.
Coordinate with creative and sales teams to improve ad assets and landing page performance.
Help implement retargeting campaigns and support tracking of conversion pathways.
Reporting & Analytics
Prepare weekly performance reports for internal tracking.
Assist in analyzing campaign data to identify trends, insights, and areas for optimization.
Stay up to date with the latest features on ad platforms and emerging marketing trends.
Cross-Team Collaboration
Collaborate with designers and copywriters to develop engaging ad creatives.
Share campaign performance feedback to aid continuous content and strategy improvements.
Requirements:
Education: Bachelor's degree or equivalent practical experience.
Experience: Minimum 3 years of experience in digital marketing with exposure to Meta and Google Ads.
Tools: Familiarity with Google Ads Manager, Meta Ads Manager, GA4, and UTM tagging.
Skills: Understanding of basic marketing funnels, buyer behavior, and campaign objectives.
Strong analytical mindset with interest in performance tracking and testing.
Bonus: Prior experience in EdTech or coaching industry is a plus.
Apply Now!
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Application Question(s):
What is your current CTC
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.